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PepoSmart + Microsoft Dynamics 365: Enterprise-Grade Scheduling Meets CRM Automation

Sarah Mitchell

Head of Product

February 6, 2026
9 min read
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PepoSmart + Microsoft Dynamics 365: Enterprise-Grade Scheduling Meets CRM Automation

Why Dynamics 365 Teams Need Smarter Meeting Automation

Microsoft Dynamics 365 is the CRM of choice for enterprise organizations that need deep customization, tight Microsoft ecosystem integration, and enterprise-grade security. But even with Dynamics' powerful workflow engine, one gap persists: getting meeting data into the CRM requires manual effort.

PepoSmart's Dynamics 365 integration closes that gap. From automatic contact creation with proper lead source tracking to AI-generated annotations and prioritized tasks, every meeting interaction flows into Dynamics 365 without anyone touching a CRM form.

What the PepoSmart Dynamics 365 Integration Does

1. Automatic Contact Sync on Booking 2. Meeting Details Logged as Annotations 3. AI Meeting Summaries on Contact Records 4. Action Items Become Prioritized Tasks

1. Automatic Contact Sync with Lead Source Tracking

When a prospect books through PepoSmart:

  • Dynamics 365 is queried for an existing Contact matching the email address using OData filters
  • If found, the booking is associated with the existing record
  • If new, a Contact is created with first name, last name, email, phone, and company
  • The Lead Source is set to Web (value 8) for proper attribution tracking

Enterprise Duplicate Prevention

PepoSmart uses Dynamics 365's OData query API with email filtering to find existing contacts. This handles the scale and complexity of enterprise Dynamics orgs where thousands of contacts may exist across business units.

2. Meeting Details as Dynamics Annotations

Every booking creates an Annotation (note) on the contact record with formatted details:

  • Contact's timezone
  • Phone number if collected
  • Custom question answers with clear labels
  • Meeting location (Teams link, Zoom URL, or physical address)

Annotations are Dynamics 365's native note system, meaning booking details appear in the standard Notes timeline that your team already uses daily.

3. AI Meeting Summaries as Annotations

When Collect Meeting Notes is enabled, PepoSmart's AI generates a meeting summary that's logged as an Annotation on the contact:

  • Structured summary with key discussion points
  • Meeting title and date for context
  • Sentiment analysis and buyer intent indicators

These annotations integrate seamlessly with Dynamics 365's timeline view, giving managers and teammates complete call context alongside emails, phone calls, and other activities.

4. Action Items as Prioritized Dynamics Tasks

PepoSmart creates Dynamics 365 Tasks from extracted action items with native priority mapping:

Action TypeExampleDynamics 365 Task
Send Pricing"I'll send the pricing"High priority — Open — due in 7 days
Send Proposal"Let me draft a proposal"High priority — Open — due in 7 days
Send Demo Link"I'll get you trial access"Normal priority — Open — due in 7 days
Schedule Follow-up"Let's reconnect next week"Normal priority — Open — due in 7 days
Send Resources"I'll share documentation"Low priority — Open — due in 7 days
Answer Question"Let me check with the team"Normal priority — Open — due in 7 days

Dynamics Priority Mapping

PepoSmart maps to Dynamics 365's priority values:

  • High priority → prioritycode 1 (High)
  • Medium priority → prioritycode 2 (Normal)
  • Low priority → prioritycode 3 (Low)

Tasks appear in the Activities view and can be assigned through Dynamics workflows and queues.

Setting Up the Integration

Step 1: Connect Your Dynamics 365 Account

Navigate to Integrations in PepoSmart and click Connect to Dynamics 365. Authorize via Microsoft's OAuth flow with your organization credentials.

Step 2: Enable Meeting Notes

Turn on Collect Meeting Notes on events where you want AI notetaking.

Step 3: Sync Starts Automatically

Bookings sync contacts and annotations. Completed meetings generate summaries and tasks within minutes.

What Data Is Synced and When

TriggerWhat Syncs to Dynamics 365Dynamics Object
Prospect books a meetingContact info (Lead Source: Web)Contact
Prospect books a meetingBooking details, timezone, custom answersAnnotation on Contact
Meeting notes completeAI summary with meeting title and dateAnnotation on Contact
AI analysis completeAction items with priority levelsTasks on Contact

Security and Privacy

  • OAuth 2.0 via Microsoft Identity — uses your org's Azure AD authentication
  • Automatic token refresh — integration stays connected
  • Encrypted storage — all tokens and org URLs encrypted at rest
  • Enterprise compliance — works with Dynamics 365 security roles and access controls
  • Easy disconnect — remove from dashboard at any time

Who Benefits Most

Enterprise Sales Teams

Large sales organizations with complex Dynamics deployments benefit from automatic data capture. Every meeting interaction is documented without relying on rep compliance.

Sales Operations

RevOps teams managing Dynamics 365 configurations get cleaner data without building custom workflows. Contact attribution, task creation, and annotation logging work out of the box.

IT Administrators

The OAuth-based integration requires no custom Dynamics development, plugins, or Azure Functions. It connects through standard Microsoft APIs and respects existing security roles.

PepoSmart vs. Other Scheduling Tools on Dynamics 365

FeaturePepoSmartTypical Scheduling App
Auto-create contact on bookingYes (with Lead Source)Rare
Duplicate preventionYes (OData query)Sometimes
Log booking details as annotationYesBasic or none
AI meeting notes to DynamicsYesNo
Prioritized tasks from action itemsYes (High/Normal/Low)No
Sentiment and buyer intentYesNo
Meeting recording & transcriptYesNo

Getting Started

The PepoSmart Dynamics 365 integration is available on all plans.

Sign up for PepoSmart and connect your Dynamics 365 org today.

Already using PepoSmart? Head to Integrations > Dynamics 365 in your dashboard to connect.

Sarah Mitchell

Head of Product

Passionate about helping teams work smarter through better scheduling and productivity practices. Follow our blog for more insights.

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Events Features

  • Share Events With The Team
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